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Showing posts from December, 2021

5 SEO trends to look out for in 2022

  SEO or search engine optimization can make a HUGE difference in the online presence and growth of any website. As the new year approaches, 5 SEO will remain vital and important for the success of online businesses. Here is a roundup of 5 SEO trends to look out for in 2022. The only constant in the world of SEO is change. SEO is always evolving, so it is very important to remain up to date with the latest SEO trends. 5 SEO trends to look out for in 2022 1. AI and Machine Language AI (artificial intelligence) and Machine Language will continue to make searches smarter and more user friendly. Both AI and ML are here to stay. And now they help search engines identify user intent better than before. In simpler words, AI and ML are helping search engines identify websites that provide high quality, useful content to users. Google’s RankBrain Algorithm will definitely play an important role in how the search engine helps users find your content. What does it mean to your business? G

What is Local SEO? A guide for local businesses.

There are 31.7 million small businesses in the US. A local business can be classified as a small business. Most of these local (or small) businesses serve their local communities, neighborhoods, counties or states.  In New York alone, 99.8% of all businesses are small businesses . A small, local business is important to the community. And many of these small businesses compete with each other to get the attention of their customers. According to Techjury.com, there are around 200 million active websites.  In this sea of competition, what helps your business website get noticed and attract relevant traffic in the local markets? Local SEO is one strategy most local websites can benefit from. What is Local SEO? Local SEO is implemented to increase the searchability and visibility of a website. This means that when local customers search for a business like yours in your local area, the chances of your website showing on top of the search engine result pages increases with local SEO.  How