You want to have a website for your growing business, but do not know where to start? Whether you are a first time entrepreneur or have been around the block a couple of times, having a checklist of things to consider before you start on your project always helps. In this blog, we give you a checklist of some important points you have to consider before you decide to embark on this process. How will I find a good website designer/developer? The first place to start is your immediate circle. Word-of-Mouth. Reach out to your family, friends and associates to ask if they know someone who can sit with you and help you navigate this journey. Ask for past references. Chances are that you will end up finding someone who meets your needs through these channels.  If this does not work, widen your net. This is where your trusty friend Google comes to help. There are many websites you can find freelance website designers whole are willing to work on your project with your budget. Don't be shy...

A landing page should not be your homepage. A web page should be designed for a specific audience. Before designing a web page, a designer/developer needs to ask an important question: What is the objective of the web page?   A landing page is designed specifically for a campaign. A campaign has a specific goal. A landing page is a web page designed with that specific goal in mind.  Let’s talk about homepages. Your homepage is the front page of your website. It has a lot of information as as compared to a landing page. When visitors on the web, arrive at your website; not all of them will be looking for the same information.  Let us tale the example of people visiting my website. When they arrive at my homepage, some of them might be looking for your services, the others might be interested in my contact information while still others might just want to read my blog. They can locate the information they are looking for and follow the desired internal links to vi...

Responsive design is also known as Mobile-friendly web design A website is said to have responsive web design when the layout of the website responds to different screen sizes and adjusts to it. That means when users view the website on a desktop, tablet, mobile phone or any other device connected to the internet, they should notice 'hardly any difference' in the appearance of the website. Increasing mobile traffic According to Statista, 2.5 billion of the world's polulation had smartphones in 2016. This number has steadily increased and as of 2020, there are 3.5 billion smartphone users worldwide. With this increasing popularity of smartphones, internet usage around the world has changed. People are increasingly using mobile devices to access the web as compared to the desktop, and this trend is unlikely to change. As of 2019, for every 203 organic searches done on mobile phones, there were only 128 searches done on the desktop (Source:  BroadbandSearch Data ) ...