Below is a list of 5 of our most visited blogs of the year 2020.  1. Email marketing tutorial for small businesses As the name suggests, this is a tutorial for small, mid-sized businesses We use Mailchimp as our email automation provider in this tutorial. If you have ever wondered about email marketing or Mailchimp, this is a great place to start.  Want to send out a weekly or monthly newsletter to your audience, but don't know how to? Read this blog post and follow along. 2. Google My Business: A tutorial for small businesses Our next most visited blog of 2020 is another tutorial aimed at small, to mid-sized businesses.  Have you ever wondered about using the free tool called ' Google My Business ' offered by Google to grow your business. If so, you have come to the right place. In this post you will learn about how to start using this tool for your business. 3.  Google AdWords or Facebook advertising: Which is better for small businesses? Have you ever wondered abo...

Goodbye 2020, welcome 2021!  The year 2020 has been a game changer, to say the least. No one can predict with absolute certainty what the year 2021 will be like.  The digital landscape is the hardest to predict. With new technologies and tools being introduced at a neck breaking speed, 2021 hold challenges that not only seem difficult to predict; but often hard to navigate. By now, most businesses have woken up to the reality that they need an online presence. Online presence for most businesses is no longer limited to a website; they need a responsive website  a strong social media presence , and  email marketing among others.  Here is a list of 5 interesting trends in digital marketing to be aware of in the year 2021. Hello Alexa! The use of voice controlled devices like Google Home, Amazon's Alexa, Apple's Siri and Microsoft's Cortona will continue to rise. Smart-home controlled automation has been around for a while now. Due to the lockdown, people are gett...